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It’s fashion at Big Bazaar

By Vogue | February 24, 2010

India’s retail king Kishore Biyani has gone fashionable. What’s interesting is that he has selected his hypermarket Big Bazaar to promote the group’s new fashion thrust. But there is pure business strategy behind the new campaign and the fashionable brand ambassador.

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One Response to “It’s fashion at Big Bazaar”

  1. bijalrana9 Says:
    February 24th, 2010

    where is? the big bazaar in mumbai?

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